Category: PROGRAMMING TO WIN

Programming To Win: Happy New Year Radio

For the first Programming to Win column of 2019, Robby Bridges take an optimistic look at the coming year in the radio industry. From identifying niche audiences to upgrading infrastructure, there are a number of ways that Bridges says radio can step up and meet the challenges the next 12 months will bring.

Read More

Programming To Win: The PD’s Sales Playbook

For this month’s Programming to Win column, Paul Jacobs of Jacobs Media takes a look at the relationship between PDs and salespeople. What can each group learn from the other? How can everyone work in tandem to serve your station’s best interests? Paul provides six suggestions on how programming and sales can come together to benefit your brand.

Read More

DMS

Question Of The Week