There’s no time like the present to make changes for the better. In this month’s Programming to Win column, Robbie Bridges gives us some suggestions for the industry to immediately improve and invest in itself to be best positioned for the future.

Multi-media consultant Buzz Knight exhibits a deep dive into the Programming & Sales relationship with some very valuable insights. Get ready for a grad-school lesson in this area.

In the first Programming to Win column of the new year, Bob Quick reminds us all that feedback for air talent is the best way to improve your audio content and overall station. Constructive criticism is helpful and shouldn’t be forgotten amidst the countless other tasks facing programmers and talent.

There are many lessons to be learned in the radio industry from those who have paved the way before you. For the September edition of Programming to Win, Robby Bridges looks back on some of the good advice he’s received throughout his career and passes it along to us all.