Audacy announces Ben ‘Complex’ Romero as Brand Manager for KRBQ (102 Jams) in San Francisco. Romero will oversee the station’s content strategy, talent, operations, and branding in this role. He will retain the same position in Sacramento for sister stations KSFM (102.5 KSFM) and KUDL (106.5 The End).
“With Complex’s strategic vision and proven track record in Sacramento, we are confident in his ability to elevate this local favorite to new heights,” said Stacey Kauffman, Regional Vice President, Audacy Sacramento. “We have no doubt he will continue to position 102 Jams as the No. 1 destination for Hip-Hop throwbacks in the Bay area.”
“I am deeply honored and extremely excited to be taking over such an amazing station as KRBQ,” said Romero. “After getting to know the talent, brand and market, I see nothing but great potential and a bright future for 102 Jams. Thank you to Stacey Kauffman, Dave Richards, Skip Dillard and Michael Martin for continuously believing in me.”
Born and raised in Southern California, ‘Complex’ started his professional radio career in programming in 2001. Previous roles include Assistant Program Director and Music Director for Wild 96.1 in San Bernadino, CA, assisting in relaunching K-Day 93.5 in Los Angeles, Program Director for Wild 101 and BOB FM 96.1 in Boise, ID, Assistant Program Director and Music Director for Hot 97.5 in Phoenix, and Program Director for Power 98.3 in Phoenix.