Westwood One celebrates the hottest stars in music this weekend as an official promotional partner of the 2017 Billboard Music Awards.” More than 20 radio stations will be interviewing musicians and celebrities during rehearsals the day before the 2017 Billboard Music Awards as part of Westwood One Backstage at the BBMAs taking place at the Lucky Live Lounge in the T-Mobile Arena in Las Vegas. During the course of Radio Row, Ralphie Aversa from WPLJ-FM/New York and WPRO/Providence will be hosting content online and on Cumulus station websites. Taylor Grey will kick off Radio Row festivities with a backstage performance on Friday night. DNCE will perform on Saturday following a fun-filled day of artists and activations.
In addition to the backstage activations, Westwood One has five hours of BBMAs Night of Event Coverage on Sunday, May 21, 7:00 pm to Midnight ET:
➢ One-hour BBMAs Red Carpet, hosted by WPLJ-FM/New York’s Jayde Donovan
➢ Three-hour BBMAs Broadcast Companion — Hot AC/AC formats hosted by Adam Bomb and The Bert Show’s Kristin Klingshirn; Top 40/Rhythmic formats hosted by Zach Sang
➢ One-hour BBMAs Wrap-up with Adam Bomb, Kristin Klingshirn, and Zach Sang
The 2017 Billboard Music Awards will broadcast live from T-Mobile Arena on Sunday, May 21st at 8:00 pm ET / 5: 00 pm PT on ABC. The event is being co-hosted by Ludacris and Vanessa Hudgens and will feature live performances from Cher, Miley Cyrus, Celine Dion, Bruno Mars, Ed Sheeran, The Chainsmokers, Nikki Minaj, Florida Georgia Line, Imagine Dragons, John Legend, Lorde, and more.