Nick Petropoulos rises to Senior Vice President, Head of Promotion at Arista Records, effective immediately. Nick will continue to be based in NYC and report directly to CEO and President, David Massey.
In his expanded role, Petropoulos will spearhead the label’s promotion strategy across all formats and oversee Arista’s promotion staff throughout the U.S. In addition, he will continue to work with digital and streaming partners to break Arista’s talented roster locally and nationally on radio.
Massey commented, “Nick has made an immediate impact since joining Arista and his vision has been a crucial element in developing and executing our promotion strategy. We have great confidence that he will continue to find unique and engaging ways to help elevate our roster globally.”
Petropoulos remarked, “I am thrilled to be stepping into this new role and look forward to leading an incredible team as we create strategic moments and exciting opportunities for our artists to break through around the world.”
Nick joined the promotion team at Arista Records in early 2021. Prior to taking on this Senior Executive promotion role, he was directly involved in executing the labels’ promotion and radio strategy for artists such as carolesdaughter, KennyHoopla, Sigala, Tai Verdes and Tom Grennan.
Before joining Arista, Petropoulos served as Head of Promotion at Glassnote Records. In his eleven years at the company, he expanded the promotion department and field staff across U.S. and Canada and oversaw campaigns for artists such Grammy award winning artists like Mumford & Sons, Phoenix, CHVRCHES, The Strumbellas, Two Door Cinema Club and Childish Gambino.