Matt Talluto

Matt Talluto

Cumulus Media announces that it has appointed Matt Talluto as Program Director/Brand Manager for Rock WTFK (96 Rock)/Cincinnati. Talluto will also be heard on 96 Rock as afternoon drive host and will debut on the station on Monday, September 16.

He joins 96 Rock from WBYR (98.9 The Bear)/Fort Wayne, IN, where he was PD and midday host. Prior to that, he hosted afternoon drive at WHQG (102.9 The Hog)/Milwaukee.

Dave Crowl, Regional Vice President/Market Manager, Cumulus-Cincinnati, said, “Matt comes from great rock stock. He has worked with some of the best rock format programming minds in Milwaukee and Ft Wayne. We look forward to his branding leadership at 96 Rock.”

Keith Mitchell, Cumulus-Cincinnati OM, said, “We are ready for Matt to join our big, happy family at Cumulus-Cincinnati. We’ve got a trip to Skyline Chili and Kings Island lined up for him upon his arrival. Matt has a great track record in Fort Wayne and rocked PM drive in Milwaukee for years at the Hog, so we’re ready for him to do the same here for 96 Rock. He’s arriving just in time for Oktoberfest Zinzinnati, no better time to get acquainted with a half million beer drinkers.”

Talluto said, “I’m excited to build on the foundation created by Axel Lowe and look forward to working with Keith Mitchell, Dave Crowl and everyone in the Cumulus-Cincinnati cluster. John Dimick and Troy Hanson have been more than accommodating and I’m proud to be a part of the team. Cincinnati is a Midwestern rock town. I’m a Midwestern rock guy. Perfect fit!”