Lisa Worden
iHeartMedia announced today that Lisa Worden, recently appointed VP of Programming for Modern Rock KYSR (ALT 98.7)/Los Angeles, will expand her role and now oversee all programming for ALT 98.7 as Program Director. In addition, Worden will continue as Alternative Rock Brand Manager for iHeartMedia’s National Programming Group.
As PDr, Worden will manage the day-to-day programming operations for ALT 98.7, working closely with on-air personalities and sales to oversee the station’s on-air content, digital footprint and music programming.
“Having Lisa’s wealth of programming experience now available to us as a resource, it made logical sense for her to take a much more active role in the day-to-day as the PD of Alt 98.7 and we look forward to tapping into her skills,” said Andrew Jeffries, EVP, West Division for iHeartMedia. “Her relationships within the industry combined with her knowledge of the format, specifically Los Angeles, will help accelerate the growth, of an already very successful station, into 2018.”
Worden joined iHeartMedia in November of 2017 as VP of Programming for ALT 98.7 and Alternative Rock Brand Manager for the company’s National Programming Group.
