Kobe Fargo

Stephens Media Group‘s WZNE (94.1 The Zone)/Rochester has named Kobe Fargo it’s new Program Director for the Alternative station that is undergoing a makeover that includes the debut of a new morning show December 1st.

Fargo, a Rochester native who has programmed in Pittsburgh, Jacksonville, West Palm Beach and Syracuse, will work with Operations Manager Mike McCoy and GM Mike Ninnie on the transformation of The Zone, which includes a new on-air lineup, new branding and more.

“I am so excited for Rochester to hear The New 94.1 The Zone! We’ll be the only station that reflects the current ALT music scene and equally important, be more inclusive, and engaging with our audience. I’d like to thank Bob Thornton, Mike Ninnie, Mike McCoy and Josh Venable for this exciting opportunity to take The New 94.1 The Zone to new heights!,” said Fargo.

According to McCoy, “Radio is always in a constant state of change because listener’s taste’s and preferences change. Great radio stations like the Zone need to reflect those changes. It’s part of our responsibility to the greater Rochester area. Stay tuned!”

Josh Venable, who oversees all of Stephens Media Group’s alternative stations along with SVP/Programming Bob Thornton, will head up music. The station has launched an immediate search for a midday host who can handle the cluster’s digital needs as well, including graphics, web and social media management.