Beasley Media Group announces that John Larson has been named as the new Program Director of Active Rock WRXK and AC WJPT/Ft. Myers, FL. Larson also takes on morning drive duties at WJPT. He officially began his new programming position yesterday (September 1) and will kick-off his new on-air role on September 8.
Larson most recently spent the past 15 years serving as the Director of Branding and Programming at WWRM, WXGL and WDUV, as well as working as the former Format Leader for Classic Rock/Hits for Cox Media Group. Previously, he spent 15 years programming KDGE and KZPS/Dallas.
“John is a BRILLIANT Programmer,” said Operations Manager Adam Star. “To have him on our team is a game-changer. I am confident that his knowledge and experience will take these two incredible brands to the next level and beyond!”
“I’d like to thank Bruce Beasley, Justin Chase, Brad Beasley and Adam Star for the opportunity to lead these two great stations and their outstanding teams in Ft. Myers,” said Larson. “COVID-19 has caused all of us to re-arrange our lives and see things differently. I look forward to all the challenges and fun in the years to come!”