iHeartMedia announced today that highly respected radio industry executive and former President/CEO of CBS Radio Dan Mason will join the company as its Senior Advisor for Broadcast Relations, reporting to iHeartMedia CEO/Chairman Bob Pittman and President/COO/CFO Rich Bressler.
In this new role, Mason will advise Pittman and Bressler on current and developing issues important to iHeartMedia and the broadcast radio industry; additionally, he will focus most of his attention and time on important issues affecting the broadcast industry, working with other broadcasters, vendors, government relations and important industry associations, including the National Association of Broadcasters (NAB).
“I’ve known and deeply respected Dan for decades,” said Pittman. “Given his long and deep relationships with the broadcast industry, we feel he is ideally suited to establishing deeper and more constant communications with everyone associated with the radio industry on an ongoing and timely basis. We look forward to Dan’s wise counsel on important broadcast issues.”
“I’ve known both Bob and Rich for many years and have admired the inroads they have made in transforming iHeartMedia into the multi-dimensional entertainment company it is today,” said Mason. “It will be great to join the team, and I look forward to continuing my relationships with everyone in the broadcast industry from this new platform.”
Yesterday, Mason was named Chairperson of the Broadcasters Foundation of America.