iHeartMedia announced that Barb Neren has been elevated to Director of Marketing and Partnerships for Minneapolis, effective immediately. She will report to Greg Alexander, Market President for iHeartMedia Minneapolis.
“I am excited to see Barb promoted into this expanded role,” said Alexander. “Her industry knowledge, both on the promotions and programming side of the business, will serve her well ass he leads our marketing and partnership efforts.”
Neren joined the iHeartMedia Minneapolis team in 2003 and most recently served as Director of Sponsorships and Events. Her leadership while events were shut down due to the COVID-19 pandemic showcased Neren’s ingenuity. She was able to create events to connect listeners with their favorite on-air personalities and artists whether that was via Facebook Live or virtual concerts like KDWB’s Star Party. Neren can also be heard Fridays on KFAN100.3 and weekends on Cities 97.1.
“I am honored to lead this team,” said Neren. “While we have loved finding new and creative ways to bring our listeners, advertisers and artists together virtually, we are looking forward to our events being live and in person once again.”