iHeartMedia Augusta has dumped Classic Country from WLUB-FM (106.3 The Bull Icons) and announced the debut of Classic Rock EAGLE 106.3, effective immediately.

EAGLE 106.3 will broadcast Classic Rock music from the 70s to early 2000s, including songs from artists such as Led Zeppelin, Pink Floyd, Van Halen, Tom Petty, Foo Fighters and more. The station will feature the John Boy & Billy Big Show weekday mornings and renowned, longtime on-air personality Cliff Bennett, weekday middays.

“It’s been 25 years since EAGLE first came on-air,” said Cliff Bennett, Program Director for 106.3. “Yes, we’ve moved a couple of times around the dial, but Rock music never dies. We just couldn’t take this great and long-running station away from all its fans and loyal listeners in the Augusta River Region.”

Full Programming Lineup includes: BMan John Beaulieu 12 a.m. – 6 a.m., John Boy & Billy Big Show 6 a.m. –10 a.m., Cliff Bennett 10 a.m. – 12 p.m., Maria Milito 12 p.m. – 3 p.m., Ken Dashow 3 p.m. – 7 p.m., Big Rig 7 p.m. – 12 a.m.