HeartMedia-Miami has flipped Hot AC WMIA to “Totally 93.9, All 90s, All the Time.” Totally 93.9 will be “the ultimate destination for South Floridians to experience the greatest hits of the 90s.”
Totally 93.9 will play the biggest hits from the top decade-defining artists including the Backstreet Boys, Britney Spears, Jennifer Lopez, ‘NSYNC, Mariah Carey, Ricky Martin, Destiny’s Child and more. In addition, listeners can also expect two 90-minute commercial-free music sweeps to start and end each workday-weekdays at 8 am and 5 pm.
“We are excited to bring our vibrant new 90s format to 93.9 listeners and advertisers,” said Brian Olson, President for iHeartMedia-Miami. “We are certain that Totally 93.9 will quickly become a favorite destination for 90s music fans.”
“Totally 93.9 is South Florida’s first all 90s station,” said Rob Miller, SVP of Programming for iHeartMedia-Miami. “In these anything but normal times, we believe our audience is craving a familiar and nostalgic listening experience that brings back fun memories of their high school and college years, and we think Totally 93.9 is ‘da’ bomb.'”