Entercom has announced a new programming leadership structure for its central programming team. Pat Paxton, Chief Programming Officer, commented, “This enhanced leadership team will supplement our premium content offering throughout our portfolio and ensure we have the premier collection of personalities engaging deeply with our audiences nationwide. It will also allow us to best integrate the innovation of new products and content so we are continuously growing the impact and reach of our offering and super serving our 170 million listeners each month.”
Paxton will continue to lead Entercom’s programming department and focus day-to-day on the management of its portfolio of brands. He will also continue to oversee Entercom’s brand research and marketing efforts. Jeff Sottolano, EVP of Programming, will continue to manage Entercom’s collection of sports, all-news and news/talk brands. He will also be charged with growing Entercom’s content insights and analytics capabilities and overseeing its network and syndicated content development.
Dave Richards joins Entercom’s central programming leadership team as SVP of Programming, segueing from having served as SVP of Programming of KISW/Seattle for the last 19 years. In his new role, Richards will be responsible for original content ideation, talent development and coaching. He will spearhead Entercom’s efforts to support its expanding business portfolio, which includes RADIO.COM, Cadence13 and Pineapple Street Studios, through the generation of cross-platform content.
Michael Martin will continue to serve as SVP of Programming and Music Initiatives and oversee Entercom’s relationships with artists, management and record labels and lead its efforts to collaborate with the artist community on event, digital and social opportunities.
Entercom also announces the following members of its executive committee, who will collaborate to develop and oversee programming strategy across the company: Pat Paxton; Jeff Sottolano; Michael Martin; Dave Richards; Pam Russo, SVP/GM of RADIO.COM; Bill Smee, VP of News; Matt Volk, VP of Sports; Nikki Nite, VP of Programming and Brand Manager, Entercom-Austin; and Reggie Rouse, Urban Format Captain, Entercom and Brand Manager, Entercom-Atlanta.