Emmis-New York, which includes HOT 97, WBLS and WLIB, has announced a series of new hires and a promotion in its sales department.

“The changes to our structure and the addition of key talent to the team is evidence of our commitment to be responsive to our customers’ needs,” said Charlie Morgan, SVP/Emmis-New York Market Manager. “Under the direction of Victor Giacomelli, Emmis-New York will be better able to super-serve our clients and dedicate resources to growing industry advertisers.”

Matt Dawson

Matt Dawson

Matt Dawson joins Emmis in the newly created role as General Sales Manager. National/Agency Partnerships. Matt has more than 20 years of experience in radio sales, and most recently served as Regional Director, Local TV – Radio – Digital for Toronto and Eastern Canada – Corus Entertainment.

Cynthia Morgan Jenkins

Cynthia Morgan Jenkins

Cynthia Morgan Jenkins joins Emmis in the newly created role as Brand Strategist. Cynthia’s extensive media career has been focused on mainstreaming urban culture. She has sold radio, print, digital and television advertising to brands committed to reaching the multicultural consumer. Cynthia was part of the Emmis-New York sales team 1996-2004 before moving on to Ebony/Jet Magazines, Working Mother Magazine and eventually Pfizer. Most recently Cynthia was Director Media Sales for BET Networks.

Toni Nicholls

Toni Nicholls

Toni Nicholls joins Emmis in the newly created role of Director, Business Development – Healthcare. Toni has an extensive background in healthcare and joins Emmis from East Orange General Hospital, Prospect Medical Holding’s first hospital in NJ. Toni’s work with local and corporate senior leadership played a pivotal role in the hospital’s rebranding and recovery from bankruptcy.

Suzy Rufail

Suzy Rufail

Suzy Rufail moves into the newly created role, Director – Brand Partnerships for Emmis-New York. Suzy joined Emmis-New York in June 2017. Since beginning her media career on the agency side, Suzy has served in General Sales Manager, Director of Sales, and Market Manager roles in both radio and television. Suzy is currently pursuing her MBA at Rutgers University. In her new role, Suzy will lead efforts in working with brand partners to develop strategic, integrated marketing solutions, including signature events such as Summer Jam and Circle of Sisters.

All employees have already begun their new roles at Emmis-New York.