iHeartMedia-Norfolk has named Derrick Martin as Market President, effective immediately, of the four-station cluster of Urban AC WOWI, News WNOH, Rhythmic CHR WMOV and Classic Hip-Hop WHBT.
As Market President, Martin will work closely with the programming, business and sales teams and oversee all of the station’s on-air and digital programming as well as create new revenue opportunities. Martin will report to Chuck Peterson, Area President for iHeartMedia-Virginia.
Martin joins iHeartMedia-Norfolk from the iHeartMedia-St. Louis market, where he most recently served as the Region Presidents. Prior to serving as the Region President for St. Louis, from 2013 to 2017, he served as the Market President for the Norfolk market and is now making his return. Martin began his career at iHeartMedia-Memphis and is a graduate of Tennessee State University.
“I am excited to bring such a strong performer back to iHeartMedia Norfolk,” said Peterson. “The market performed exceptionally during Derrick’s previous tenure from 2013-2017, and I see a very bright future again with his return. He earned the trust and respect of our team and the Norfolk community, and I know they will give him a warm welcome back.”
“Derrick is a proven leader, especially during his time in Norfolk with deeps ties with our clients, the Norfolk community and our staff,” said Nick Gnau, Division President for iHeartMedia. “I am extremely excited for Derrick to reconnect with the market and expand our community efforts, our revenue and ratings footprint.”
“I am extremely excited to return to Norfolk to lead a great staff of employees and work with advertisers to grow their business while utilizing our company assets,” said Martin. “iHeartMedia-Norfolk has a cluster of stations that are a fabric in the community, and I can’t wait to reconnect again.”