Cumulus Media has announced that CHR WWWQ (Q100)/Atlanta, a fixture in the market for the past 18 years, has rebranded to Q99.7. The new station name, Q99.7, is now reflected on-air, online at www.q997atlanta.com and on Amazon Alexa.
WWWQ signed on to the air as Q100 in 2001 on the 100.5 FM frequency. By 2008, the station was moved to the stronger, 100,000-watt 99.7 FM frequency. Q99.7 will continue to play Atlanta’s best hit music and will continue to be home base for The Bert Show, syndicated nationally by Westwood One.
Louie Diaz, Cumulus Media VP of Top 40 and Rhythmic Top 40, said, “Q100 has been one of the most successful Top 40 radio stations in the country, but now is the right time to refresh and rebrand the station as Q99.7 for the current and new generation of listeners. Rebranding Q100 to Q99.7 reflects the simple fact that listeners find the station at 99.7 on the dial. Our transition from Q100 to Q99.7 is now complete.”