Cumulus Media has announced that it has appointed Matthew “Doughboy” Florence as Program Director and On-Air Personality, Afternoons, for Rhythmic CHR KVYB (103.3 The Vibe). Florence joins 103.3 The Vibe from CHR KDLW (Z106.3)/Albuquerque, where he was APD/afternoons. Floren
ce joins 103.3 The Vibe on June 1.
Sommer Frisk, Regional Vice President/Market Manager, Cumulus Media-Oxnard/Ventura, said: “To say that we’re excited to have Matthew “Doughboy” Florence join our Oxnard-Ventura-Santa Barbara team is a total understatement. We are ecstatic! We have no doubt that “Doughboy” is the right choice to continue to fuel the success of 103.3 The Vibe. He can’t get here soon enough!”
Florence said: “I’m really excited to get to Ventura and work with the team to make 103.3 The Vibe a major force in the market. I’d like to thank Chris Cox, Sommer Frisk, and the rest of the team at Cumulus Media for this great opportunity.”