Seema Kumar
Audacy names Seema Kumar as Senior Vice President of Advertising Platforms. In this role, Kumar will lead the team members responsible for the technology platforms for Audacy’s revenue organization, ensuring that roadmaps and requirements are prioritized for vendors and IT ad tech engineers, aligned with ad product strategy and revenue goals, and optimized to meet business operational needs.
“We’re thrilled to welcome Seema to the team as we elevate our strategy and focus on the interoperability of our ad platforms to support growing our revenue in partnership with sales and creating efficiencies for sales operations,” said Terri Gunnell, Executive Vice President of Advertising Technology, Products and Platforms, Audacy. “Her deep ad tech platform experience and forward-thinking business acumen will ensure we improve service to our internal and external clients and partners as well as enhance our ability to innovate in 2023 and beyond.”
“I’m delighted for this opportunity at Audacy to help streamline and build out a robust advertising technology platform to both support and empower the revenue organization, as well as improve consumer experience,” said Kumar. “While technology plays a critical role in an organization’s ability to evolve with the market and continually increases value to customers, any transformation requires a holistic and collaborative vision and strategy to be successful. I am excited to see Audacy take this approach, and look forward to working with Terri Gunnell and partnering across the organization to help guide this journey.”
Kumar brings over 20 years of technology product management experience in media, financial services and insurance risk, leading teams in the development and delivery of innovative, industry leading and business critical technology solutions over the course of her career. Most recently, as the Vice President of Advertising Technology at WarnerMedia, she led the teams that enabled and streamlined a $4B ad revenue business, and delivered innovative and industry leading data driven audience targeting and optimization capabilities across WM’s networks and digital platforms that helped drive efficiencies and revenue growth. She was also on the board of Women of Warner and chair of the Circle Mentoring Committee.
