Audacy has announced the appointment of Palak Forbes as Senior Vice President, Digital Business Operation and will report to Audacy’s Chief Digital Officer, J.D. Crowley.
“As we make consistent strides to evolve and enhance our digital and podcast businesses, Palak is a perfect choice to lead our day-to-day efforts to provide a world-class experience for our customers, creators and consumers,” said J.D. Crowley, Chief Digital Officer, Audacy. “Her deep experience launching and scaling innovative new businesses, and expertise managing strategic relationships with companies across the media and technology sectors will enable us to continue delivering robust growth.”
“Digital audio is in a really exciting phase where we have evolving audio formats and listening experiences as well as new ways of life emerging from the pandemic,” said Forbes. “Audacy has brought together a portfolio of innovative brands to meet the needs of the modern listener, content creators, and advertisers alike. I’m so excited to operationalize our strategy across the digital portfolio. It’s an honor to join the leading creator of original and premium audio during this time of growth and transformation.”
Forbes was most recently Head of Business Development & Operations at The New York Times. Forbes also led strategic and commercial partnership teams to broaden and deepen reader experiences from Apple News to the digitization of millions of historic photos with Google Cloud. Previously, Forbes was The New York Times’ VP Corporate Strategy & Development leading new ventures, off-platform relationships, and M&A; and programming the Board of Directors’ special committee on Technology & Innovation. Prior to that, Forbes was Vice President of Strategy at Sesame Workshop, the non-profit educational media company, where she advanced the company’s EdTech initiatives and led international expansion in India. She has also held digital advertising strategy and subscriber marketing roles at Viacom and HBO, respectively.