Earlier this month, iHeartMedia News/Talk WXXM/Madison, WI began stunting with all-Christmas music. This morning, the station revealed its new, official format as Classic Hits, with the positioner of “Rewind 92.1, Madison’s Greatest Hits Station.”
Rewind 92.1 will broadcast Madison’s Greatest Hits from artists including the Eagles, Elton John, Michael Jackson, Fleetwood Mac and others. The station will announce its full programming lineup at a later date.
“Local listeners haven’t had a station that consistently plays the greatest hits from the ‘60s, ‘70s and ‘80s – and now they do, with Rewind 92.1!” said Keith Bratel, Market President for iHeartMedia-Madison. “We’re excited for listeners to tune in to Rewind 92.1 for their favorite music, which we believe is the perfect complement to the hit music on Z104 and the Classic Rock on 101.5 WIBA-FM.”
