iHeartMedia announced today that Dave Hanson has been named Creative Services Director Top 40 WLDI (WiLD 95.5)/West Palm Beach, effective immediately. Hanson will shape and deliver station imaging, and promotional, digital, and social content. He will report to Rad Messick, Senior Vice President of Programming for iHeartMedia West Palm Beach.
“Dave’s track record across multiple formats in South Florida is outstanding. We’re excited to tap Dave’s skills, passion, and creative energy to create highly entertaining content that deepens our WiLD 95.5 audience connection” said Messick.
Hanson joins the South Florida Region and West Palm Beach from WFLC/Miami, where he most recently served as Assistant Director of Branding and Programming and Music Director. He also served as Music Director for WFEZ/Miami and WPYM/Miami, and Music Director/Morning Host for WHDR/Miami. He began his career at WKTU/New York.
“I am extremely excited for the opportunity to make the move just an hour north, from Miami to West Palm Beach, to grab the creative reins and join such a supportive and innovative team at iHeartMedia WPB! It is an honor to wave the flag of the legendary WiLD 95.5 – The Palm Beaches’ #1 HIT Music Station!” Hanson commented.