iHeartMedia Las Vegas announced today the debut of the new NEON 93.1,(KYMT) a high-energy new station bringing a fresh, fearless mix of the biggest hits to listeners across Las Vegas, effective immediately.
Designed to match the nonstop pulse of Las Vegas, NEON 93.1 delivers an electrifying blend of pop, rock, and hip-hop favorites all in one place from artists including: Green Day, Bruno Mars, Imagine Dragons, Nelly, Coldplay, No Doubt, Eminem. Listeners can expect standout programming including 93-minute music marathons and wall-to-wall hits that keep the soundtrack of Las Vegas moving from morning to night.
“We are excited to light up the airwaves with the same electric vibe that defines our city,” said MoJoe Roberts, Senior Vice President of Programming for iHeartMedia Las Vegas. “Neon 93.1 is bold, unpredictable and exhilarating—bringing listeners a nonstop hit experience that’s uniquely Vegas.”
“We’re incredibly excited to launch NEON 93.1, a bold new brand that truly reflects the energy and unpredictability of Las Vegas,” said Glynn Alan, Area President, iHeartMedia Las Vegas. “This station creates a fresh, high impact environment for advertisers to connect with consumers at scale, and we believe NEON 93.1 will drive meaningful engagement and strong results for our marketing partners across the market.”
NEON 93.1 is now live on the air and streaming on the iHeartRadio app.
