Lizzo is kicking off her highly-anticipated album release week for her new record Special with the announcement of “Lizzoverse.” Presented by American Express, the Lizzoverse reimagines Special “into an immersive planetarium-esque lightshow experience produced by Superfly.” An exclusive album playback performance featuring Lizzo herself and the Big Grrrls will be livestreamed this Friday, with public lightshows beginning on July 16 in New York City.
“Lizzo has been a longtime partner of American Express. From celebrating the 50th Anniversary of Stonewall Pride in New York to headlining the final performance of our American Express UNSTAGED digital music series in 2021 live from the beach in Miami, we know how much our Card Members love epic experiences with her!,” said Shiz Suzuki, Vice President, Global Experiential Marketing & Partnerships at American Express. “We are so excited to continue collaborating with her to bring one-of-a-kind album release experience of her new album Special to our Card Members, as there’s always an epic story to tell when you are #withAmex.”
Friday’s Lizzoverse – A Special Album Release Event will be livestreamed globally via the Amazon Music channel on Twitch at 6pm ET; tune in at http://lizzo.lnk.to/lizzoverse.
The public Lizzoverse immersive experience will run every two hours on Saturday July 16th, and Sunday July 17th between 10:00 am – 8:00 pm each day at New York City’s landmark Cipriani 25 Broadway. Seats must be reserved ahead of time online via Fever, with limited space available. To reserve seats and for more details, visit http://lizzo.lnk.to/fever.
