January 14, 2022

What is the coolest promo item you’ve received in the past year, and what is your favorite promo item of all-time?

Rich Davis, KDWB: I don’t know if it’s the coolest or I just really enjoyed eating it, but the two-pound box of Sour Patch Kids I got for the Olivia Rodrigo project was pretty great. I still have the box on my desk! All-time could be an autographed Sean Kingston figurine that’s been up on my shelf for a long time.

Jonathan Shuford, WRVW: Recently, the shirts, caps and water bottles were flowing in. A couple of labels sent out masks at the beginning of the pandemic which were cool. It kept me from having to buy masks which was great at the time.

Joe Breezy, WNFN: Station branded Alexa Smart Speakers have been a favorite of mine. You can design them in a sharp, non-tacky way that can be a “subtle” reminder that we embrace and encourage smart speaker listening. Plus, they’re not cheap, so they act as a great prize or gift.

Bob Patrick, WXLK: Got a few nice platinum records this past year. It’s always appreciated. My all-time is my Big Sean foam middle finger.

Kobe, WUVR: Didn’t receive anything last year, but the coolest thing by far was a Harley Davidson gas tank signed by Godsmack.

Lee Abrams mediavisions: That’s a tough one. Those Atlantic Records watches were pretty cool.

Mike O’Donnell, WKRZ: The most recent one was a Nelly bobblehead, but the neck was broken on it when I opened it up. So, if somebody has an extra one, send it! Coolest ever was the vinyl clock Capitol Records sent out for the Capital Cities “One Minute More” project. I still have it on my wall.

Erik BradleyErik Bradley, WBBM: I love the candle that Adam Alpert (Disruptor Records / Chainsmokers mgmt) sends out in December. I also remember the LAUV hoodie that was sent along a couple years ago, that was one of the most comfortable hoodies I’ve ever worn…still haven’t been able to get any info on the company that made it ‘cuz if I had that I’d buy a bunch of their hoodies!

Adam Rivers, WKCI: Always love getting award plaques.

Orlando Davis, WLLD: The coolest was the Tyler Herro jersey, signed by him and Jack Harlow. Coolest ever was the 75 years of Capitol Records book. People open that all the time. Serious history.

Jana Sutter, WXXL: Recently the hoodies are always a good thing because my daughter quickly seals them. All-time, the iPod was a great promo item back when it first came out. That made a lasting impression.

Nick Wize, WFLZ: Wasn’t really an item it was more of a social post, but I thought when Atlantic did the picture of me and Tommy Chuck that was a replica of Bruno and Anderson Pakk, that was pretty cool.

Buster Satterfield, WIOQ: Diplo crocs this past year. And my Paul Wall bobblehead is my all-time.

Matt “MJ” Johnson, WPLW: Nothing beats personalized plaques. Recently the plaque game has been weak.

Guy Zapoleon, Zapoleon Consulting: In the past year a very cool Interscope baseball cap from our friends Brenda and Chris at Interscope. Best promo item I ever received was a special one from the Rolling Stones management back in my K-Earth days, a Mick Jagger autographed harmonica. Second best was an autographed kneepad that Chrissie Hynde of the Pretenders used on stage from WB.

Valentine, WBHT: Last year (hands-down) it was the hoodie from Epic. Who doesn’t love a good hoodie when working from home. I also enjoyed the giant two-pound bag of Sour Patch Kids from Interscope for the Olivia project. Pretty amazing promo item.

Next Week’s Question Of The Week:
Generally speaking, who/what is overrated, and who/what is underrated?
e-Mail your responses to: jodorisio@deanemediasolutions.com or bburke@deanemediasolutions.com