Mitch Mills has been promoted to SVP of Adult Formats for Roadrunner Promotion/Atlantic Records. Mills has over 20 years of experience in the music biz, having worked at Glassnote Records and working his way up through the ranks of EMI Music, Artemis, Vanguard and Motown Records.
John Boulos, EVP of Roadrunner Promotion/Atlantic, says, “Mitch has shown that his passion, drive and knowledge of breaking artists at the format is second to none. His ability to think long term with an artist’s career in mind has been instrumental to the successes we have enjoyed since he joined our team in 2011.”