iHeartMedia logoiHeartMedia names Steve Gonzalez Senior Vice President of Sales for the Wilmington market, effective immediately.  In his new role, Gonzalez will be responsible for generating revenue growth as well as client and community relationships in and around Delaware for iHeartMedia. Gonzalez will report to Brit Goldstein, Area President for iHeartMedia Wilmington, Delaware and Salisbury, Maryland. In his new role, Gonzalez replaces Martha Masters, former Senior Vice President of Sales for the Wilmington market, who recently retired after serving 35 years within the company.

Gonzalez joins the Wilmington market, from Target Media, where he most recently served as Executive Vice President of Administration and Operations. He also served as General Sales Manager for iHeartMedia’s Philadelphia market. Gonzalez began his career at WTEM-AM as an Account Executive and is a graduate of Fordham University.

“We are honored to have someone of Steve’s quality, experience and strength of character re-join our iHeart Family,” said Goldstein. “At the same time, we solute Martha Masters who is the bastion of integrity, caring and professionalism. We are fortunate to have the passing of the mantle be between these two incredibly respected leaders. Steve will be working closely with our sales team from the Salisbury market and together we will serve the finest media solutions to all of Delmarva.”

“I truly appreciate the opportunity to come back to iHeartMedia,” added Gonzalez. “I look forward to leading the strong team Martha has developed and trained over the past years, and my goal is to continue to provide the Delmarva business community with the numerous iHeart assets and platforms that will increase consumer engagement and grow their business.”